Creating an effective marketing budget is essential for any business looking to grow and succeed. This workshop will provide you with the tools and knowledge needed to develop a comprehensive marketing budget that aligns with your business goals.

Participants will learn how to:

- Understand the key components of a marketing budget.
- Allocate resources effectively to different marketing channels.
- Track and analyze marketing expenditures to ensure ROI.
- Adjust budget strategies based on performance metrics.
- Leverage financial tools and insights provided by Bank of America to optimize your budget planning.

This workshop is part of the Inland Prosperity Week and leads into the Inland Prosperity Conference on August 16th in Riverside. Join us to gain practical insights and strategies for managing your marketing budget effectively.

Here is the registration link for the Inland Prosperity Conference in person on August 16 in Riverside: https://www.eventbrite.com/e/2024-inland-prosperity-conference-tickets-945565701467

Here is the list of the Inland Prosperity Week workshops being held the week of the Inland Prosperity Conference. Remember, all these workshops will lead into the conference on August 16th.Please feel free to sign up for as many workshop you like!

• Monday, 5:00 - 6:30 PM (Online)
  • Branding Your Business: Cohesive Marketing
• Tuesday, 5:00 - 6:30 PM (Online)
  • Digital Footprint: How to Put Yourself on the Map: Local Directories, YELP, Nextdoor, Google Business
• Wednesday, 5:00 - 6:30 PM (Online)
  • Intro to AI: Streamline Your Business Processes for Success
• Thursday, 5:00 - 6:30 PM (Online)
  • Finance - BoA: Marketing Budget
• Friday, 8:00 AM - 3:30 PM
  • Inland Prosperity Conference in Riverside